Home> Industry Information> Innovation in cigarette packaging requires multiple parties to work together to “give force”

Innovation in cigarette packaging requires multiple parties to work together to “give force”

June 02, 2022

According to news from the International Tobacco Network, innovative design is an eternal theme for the packaging of cigarette products. In the continuous development of the global tobacco industry, cigarette packaging plays a very important role in the marketing of cigarette products. The innovation of packaging of cigarette products has a variety of factors, including reshaping the brand image, increasing brand awareness, and increasing consumers' sense of brand identity, all of which make cigarette packaging design more and more important.

For innovative cigarette packaging design, it is not only the responsibility of the designer, but also accessories manufacturers such as packaging paper manufacturers, printing equipment manufacturers, etc., have to make efforts.

Anderj Vlahcevic, head of the world-renowned packaging product manufacturer Meadwestvaco, said that innovation in cigarette packaging depends not only on the efforts of designers, but also on the cooperation between equipment suppliers, raw material suppliers and cigarette manufacturers. Can produce high quality cigarette packaging.

According to reports, Meadwestvaco is the world's leading supplier of packaging products. The company provides complete product packaging services for the cosmetics industry and health care and pharmaceuticals, food, beverage and medical industries. At present, the company's products have been sold in more than 100 countries and regions.

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